speaker bio

Elizabeth Fogerty is VP, strategy and insights at Integrated Marketing Services, the marketing division of Advantage Sales and Marketing (ASM). Fogerty's responsibilities include managing the research and analysis, strategic planning and concepting functions. She guides the organization in the development of consumer promotion and shopper marketing strategy nationally and across all classes of trade.
 
Fogerty brings 20 years of experience as a versatile, energetic and client focused professional with a balance of business acumen and creative sensibility. As a member of senior management, she applies her fully-integrated experience spanning multiple disciplines including general advertising, direct marketing, consumer promotion and shopper marketing at leading advertising and marketing agencies to create business focused solutions that are retail relevant.